O trabalho consistia em utilizar um elemento geométrico presente na natureza e propor uma peça gráfica a partir dele. Escolhi como elemento geométrico o favo de mel; com sua estrutura hexagonal, na qual micro “células” compõem uma arquitetura complexa.
.
The work consisted in using a geometric element from nature and designing a graphic piece from it. I chose the honeycomb as the geometric element; with its hexagonal structure, in which micro "cells" become a complex architecture.
.
The work consisted in using a geometric element from nature and designing a graphic piece from it. I chose the honeycomb as the geometric element; with its hexagonal structure, in which micro "cells" become a complex architecture.
Como projeto gráfico escolhi o redesign do CD 'Cortesia da Casa vol. 2', da banda Haikaiss. O grupo paulista de rap underground tem como filosofia os princípios da poesia Haikai: 'através do mínimo se atinge o suficiente'. É possível observar esse conceito nos primeiros trabalhos da banda, gravados em estúdio caseiro e com poucos recursos.
.
For the graphic projetct, I chose to redesign of the 'Cortesia da Casa vol. 2 ' album, from the brazilian rap group Haikaiss. The São Paulo based undeground group has as philosophy the principles of Haikai poetry: 'through the minimum you achieve enough'. This concept gets more clear with their very first mixtape, recorded in a home studio and with few resources.
.
For the graphic projetct, I chose to redesign of the 'Cortesia da Casa vol. 2 ' album, from the brazilian rap group Haikaiss. The São Paulo based undeground group has as philosophy the principles of Haikai poetry: 'through the minimum you achieve enough'. This concept gets more clear with their very first mixtape, recorded in a home studio and with few resources.
O grupo reunido, formado por Spinardi, DJ Sleep, DJ Qualy e Spvic; Ao lado, o projeto gráfico original do CD
.
The assembled group, formed by Spinardi, DJ Sleep, DJ Qualy and Spvic; Next, the original album's graphic project
A associação ao favo de mel e à colmeia se deu pelo fato do grupo se unir a outros artistas – também independentes – com os quais gravam e produzem juntos; funcionando como um grupo de abelhas que trabalham na coletividade.
Tal qual a música do Haikaiss, o projeto gráfico do CD visa uma linguagem beirando o minimalismo, mas carregada de conteúdo conceitual. A tipografia proposta como logo da banda segue a estrutura geométrica hexagonal dos favos:
.
The concept behind the honeycomb was conceived from the fact that they often colaborate with other artists - also independent - recording and producing together. It works like the bees' hive, where the bees work and produce as an aggregate system.
Also, just like the Haikai poetry, the album's graphic project aims at a minimalist and clean communication, but its also loaded with conceptual content.
The lettering designed to be the group's logo also follows the hexagonal geometric structure of the honeycombs:
Tal qual a música do Haikaiss, o projeto gráfico do CD visa uma linguagem beirando o minimalismo, mas carregada de conteúdo conceitual. A tipografia proposta como logo da banda segue a estrutura geométrica hexagonal dos favos:
.
The concept behind the honeycomb was conceived from the fact that they often colaborate with other artists - also independent - recording and producing together. It works like the bees' hive, where the bees work and produce as an aggregate system.
Also, just like the Haikai poetry, the album's graphic project aims at a minimalist and clean communication, but its also loaded with conceptual content.
The lettering designed to be the group's logo also follows the hexagonal geometric structure of the honeycombs:
Lettering desenvolvido a partir dos favos
.
Lettering designed from the combs
Layouts
Projeto gráfico impresso
.
Printed graphic project
Obrigado!
