Art Direction and Logo Design for the R&B revelation, Will Kevin. The task involved visually guiding, in collaboration with the photography team, the creation of cover arts for his singles and, finally, for his debut album titled "Roda da Fortuna’’ (Wheel of Fortune). Each cover was meticulously crafted to have its own distinct identity, with each song narrating an unique tale.
On the other hand, the album creates a narrative that encompasses the concepts explored in the previous singles. Drawing references from the Tarot card that shares the album's name, the illustration paints a vivid portrait of the artist's career journey, marked by peaks and valleys.
The project's promotional designs, including tour posters, merchandise items, and promotional vinyl records, were created using the illustrated composition for the cover.
Will Kevin's "Roda da Fortuna" is available on all digital platforms.
